Design Thinking I – Basics

User-Centered Products and Services

Design Thinking I – Basics (ILT/VILT)

Your entry into creative problem-solving.

Do you want to solve problems collaboratively, creatively, and in a user-centered way? In this two-day training, you’ll learn the thinking and working methods of designers and practice the six-step Design Thinking process.

Together with your interdisciplinary team, you’ll develop an innovation project – from user research through idea generation and prototyping to user testing. The practice-oriented training is based on real-world problem scenarios.

After completion, you can further deepen your skills in the Design Thinking Advanced Training. This training is part of the Design Thinking Facilitator Track.

Learning Objectives

  • Understand and reflect on the principles, mindset, and work culture of Design Thinking.
  • Explain the structure of the six phases of the Design Thinking process.
  • Develop and test user-centered solutions using prescribed methods.
  • Try out Design Thinking as a creative problem-solving approach and identify central principles.
  • Assess the application in your own work environment, recognize opportunities, and overcome potential challenges.

Seminar Contents (2 Days)

Day 1 – Exploring the Challenge:

Introduction:

  • Definition of terms and classification within the agile method spectrum
  • Mindset, principles, and work culture in Design Thinking teams
  • Framework conditions for successful Design Thinking projects
  • Design process models
  • Formulating a Design Challenge
  • Problem exploration and User Research
  • Question Zero – viewing the problem through reframing
  • Questioning techniques for Extreme User Interviews
  • Identifying user needs
  • Techniques for narrowing down: Persona, Empathy Map, and Customer Experience Journey
  • Identifying Design Criteria

Day 2 – Opening the Solution Space:

  • Creative questions and dimensions for innovation
  • Development of solutions from initial idea to concept
  • Creativity techniques, evaluation methods, and visualization
  • Prototyping and constructively dealing with misconceptions
  • Building and testing solution prototypes
  • Gathering and evaluating user feedback
  • Applying the principle of iteration

Joint reflection:

  • Successfully overcoming difficulties and blockades
  • Transfer to your own field of work

Methods

Interactive lecture, case studies, video analysis, team and individual work, experience exchange and reflection, practical project, work on collaboration boards, use of creative media, creativity methods, prototype building, user tests, role-playing, play.

Benefits of the Seminar

The added value of the seminar for you personally:

  • You learn a new approach to co-creative project development
  • You identify hidden customer needs
  • You expand your analytical and creative methodological spectrum
  • You sharpen your vision and understanding for future innovation projects
  • You improve your ability to communicate constructively and co-create in collaborative teams

The added value of the seminar for your company:

  • Alignment of the company with customer and user needs
  • More intense customer relationships
  • Minimizing risk when introducing new products and services
  • Empowerment for employees: Strengthening cooperation and innovation capability in the team
  • Contribution to a collaborative corporate culture

Workshop Information

The info PDF on our Design Thinking trainings (Download Pdf)

Target Audience

Innovators in strategy, product, and HR areas, IT professionals, and organizational developers. Consultants and coaches who want to expand their methodological spectrum. Agile teams, companies, agencies, organizations, NGOs.

Maximum 12 participants

OPEN TRAINING

Dates 2024/2025

Currently only available for in-house booking.

For in-house trainings, we’d be happy to provide you with an offer. Simply send your inquiry to this email address: office@corecreate.de

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